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Abstract

The Center for Agribusiness and Economic Development (CAED) developed an in-depth survey instrument to collect information on potential manure products. The survey instrument was designed to collect information on current use of manure based and other soil amendment products. The CAED developed a list of nurseries and landscape businesses across Georgia. A sample of these businesses was contacted for participation in the study. The in-depth analysis approach is different from typical survey analysis in that the respondent and the interviewer have a conversation about a particular subject. The interviewer has a set of general questions to ask but has the flexibility to explore ideas that arise in the interview in more detail. As a result, the total number of completed interviews is small and may not represent the business population. However, it does provide some useful insight into the industry and what they are looking for in manure based products.

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