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Abstract
Land-grant institutions, by mandate, educate communities on best agricultural practices and provide counsel through extension services. Such universities make good use of online information websites to disseminate agricultural techniques and know-how to the public. Few have yet incorporated video learning modules into their rich collections. This research proposes that instructional videos, created through partnerships between video communication professionals and agriculture researchers on campus at land-grant institutions, as well as local farmers, could effectively disseminate much-needed information. This paper explores the current use of video at selected land-grant institutions, provides detailed suggestions for creating successful video modules, offers ways to incorporate video learning into current land-grant extension educational systems, and discusses the next step for video as a tool to spread sustainable agriculture farming techniques to farmers.