This study examines the perceptions of the technology leaders in the University System of Georgia (USG) as it pertains to social media. Social media is a fast growing phenomenon that could possibly have pedagogical potential in the right environment. A questionnaire was completed by 24 of the Chief Information Officers (CIOs) in the USG and 9 in-depth interviews were conducted to examine perceptions of the efficacy and security of social media on college campuses. Findings showed that the majority of technology leaders had concerns over the use of social media on campus, but thought it had potential as a pedagogical tool. Findings also indicated that the roles and responsibilities of CIOs in this study were inconsistent with those in previous studies of CIOs in higher education and may account for some of the responses.